ARCHITECTURE
OF BEAUTY

It lives everywhere: in the spiral of DNA and the spiral of galaxies, in ballet pointe shoes and the form of an airplane, in elegant code and in the gesture of a human being. All these phenomena follow one law: task creates constraints, constraints create optimal solution, and this perfect correspondence of form to its purpose is what we perceive as beauty.

In this column, we do not exclaim—we analyze. We do not get inspired—we understand. Here, beauty presents itself not as emotion, but as a universal principle by which reality is organized.

From nature to industry, from art to engineering, from everyday gesture to cosmic voyages.

Because if beauty and design live by one DNA, then we can learn from nature to improve our cities, and learn from art to understand science.

Welcome to the Architecture of Beauty—a search for the structure of meaning in everything around us.